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Social Media Conference

Posted by localreach on November 20, 2007

The first Houston Social Media Conference is coming to Houston. This is a must attend event for anyone even remotely interested in learning about social media…not traffic marketing, etc….pure social media for business. Go for it!
clipped from gotsocialmedia.com

It’s predicted that by 2012 Social Media/Community Marketing Budgets will outweight Traditional Marketing Budgets - and I’m not the least bit surprised. If you are currently working in Marketing, PR, Advertising, or Journalism - chances are you’re already feeling the effects of Social Media. People no longer respond to the pushed message marketing […]

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Hope for Thanksgiving

Posted by localreach on November 20, 2007

Thank God for Thanksgiving.  We just delivered to dinners to the less fortunate and it was a wake-up call to thank God, yet again, for all the gifts He’s given.  My struggles are nothing compared to the trials of most.  Yet, I can’t help but wonder how they can buy cigarettes at 5$ a pack and accept food from strangers. I guess it’s normal. The more fortunate send helping hands away because A. Undeserving B. The Guard Goes Down.  Why is that? The more fortunate we get, the more rigid we become to accepting the true gifts (true gifts, like love, affection, caregiving, advice, truth, etc.)  That might explain this story:In the Bay Area (Houston) today, there was a guy standing on a corner–this isn’t a regular occurrence in our part of town.  His sign said “We all need a little help sometimes” .  So, I rolled down my window and gave him a book I had in the side of my seat: Battlefield of the Mind by Joyce Meyer.  He replied “Lady, I’ve read a lot of books”. I’m not sure what he did with the book, I didn’t see it laying on the ground, so maybe he stuffed it in his jacket.  I had to go back that same direction after my errand and he was still there…This time I looked him in the eyes and he totally backed away and went to the very front of the car line. Out of my sight.  The “little help” he needed, was an open mind.  People fall on hard times, it doesn’t mean they’re not human. In fact they’re too human….if that makes any sense. Faith, values, morals, courage, motivation, will-power, hope…..a lack of any combination of these sends us into a downward tailspin.  The one’s we’ve seen on the streets are there, and by running away we’re not helping.  The next time you see someone begging for something….give them what they really want: Hope.Hope that they’ll get out of the rut, one day they’ll find a way to get back on their feet, be a success story and teach others how hopelessness was the demise of their future. 

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Text to Win Campaign Launched!

Posted by localreach on November 15, 2007

Text GetVisible to: 85944 to enter to win a Beijo Bag for support of Inflammatory Breast Cancer!! We’re conributing 5$ per entry for the November Campaign! If your company would like to sponsor, please let me know ASAP. You will recieve a profile-for life on www.needtofinda.com and any partner site we develop in the next 6 months. In addition, your company will have a mention in the press release as sponsors & givers. We are working our December campaign for a new cause, please let me know if you’d like to support a text campagn through us.

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net-squared Houston

Posted by localreach on November 15, 2007

Net-Squared.org is a group that supports non-profit’s in the community, through social media. Right down my alley and a total worth-it two hours of anyone’s time. Ed Schipul of Schipul Web Marketing puts this gig on every month. The people are outstanding. we genuinely want to help these folks, and the primary obstacle is awareness. I move to build upon the idea, Ads for Cause immediately. I would like to survey the opensource people and some of the large ad networks to see if they would sponsor something like this to get it moving at a quicker pace. I would love nothing more than to see this idea take off where do-gooders will be publicized by their donors and the donors are the sponsors of the ads. People will identify more with a cause than a for-profit product, am I right? I would buy a zillion widgets from someone who supports Inflammatory Breast Cancer. Which, by the way, please don’t forget to suppor the text to win campaign for IBC in our mobile sweepstakes on www.needtofinda.com. Mobile Koopons, a text coupon company, here in Houston is sponsoring it as well. Back to the CauseAds, I’m so serious about this, if anyone reads this blog let me know who to talk with about getting this done.

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Small Business Internet Phobia

Posted by localreach on November 8, 2007

You know it’s there. Your customers surf it daily, your site may even come up # 1, but what do your potential customers really want to know? They want to know you exist in their world. The more places you are on the web, the more likely you are to be found. But where do you get the time to publish your content to the web? We’re so busy running our own day-to-day operations that we can’t even think about promoting our business….until our customer base slows down…yikes, then what? You’re in quite a pickle. Income dips and you can’t afford to get the word out or spend on advertising. Does the cycle sound familiar?
There is a solution. Work with an ongoing campaign that works while you sleep. Your articles & information…post it, and forget it. Get it on the web, in your site, on other sites, in forums & blogs. If you set aside 2 afternoons a month on your internet presence, you’re beating your brick & mortar competition by miles. Your customer can get to know your business, from you and your employees by finding you everywhere on the web. Where they are, right? Do you surf the net at night? Publish videos, pictures, look at products, make buying decisions? We all do. You are your customer, be where they are….in social media, web 2.0

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